THE EFFECT OF THE SYSTEM QUALITY OF MOBILE BANKING APPLICATIONS, INFORMATION QUALITY ON ENTREPRENEURIAL PERFORMANCE (STUDY: MICRO SMALL AND MEDIUM ENTERPRISES IN THE CITY OF MEDAN)

Authors

  • Herti Diana Hutapea Universitas Sumatera Utara, Indonesia
  • Azhar Maksum Universitas Sumatera Utara, Indonesia
  • Rina Bukit Universitas Sumatera Utara, Indonesia
  • Sambas Ade Kesuma Universitas Sumatera Utara, Indonesia

DOI:

https://doi.org/10.29103/icofeb.v2i-.1076

Keywords:

System quality, information quality, entrepreneurial performance, mobile banking applications.

Abstract

The purpose of this study was to determine the effect of the system quality of mobile banking applications, information quality on entrepreneurial performance of studies in MSMEs in Medan city, data collection techniques using questionnaire distribution through forms with sampling techniques using purposive sampling. The sample obtained was 36 respondents from MSMEs assisted by the North Sumatra Province cooperative and SME office who used the mobile banking application. And in hypothesis testing using Smart PLS 4.0. The results showed that the system quality of mobile banking applications had no effect on entrepreneurial performance while information quality had an effect on entrepreneurial performance in MSMEs in North Sumatra. The research has limitations in terms of the number of samples and subjects or the area is still limited to the city of Medan and the implication of this research is to strengthen the literature, especially the importance of information quality in determining entrepreneurial performance.

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Published

2024-12-23